In 2011, my friend David Bollt wanted to create the social network he, as an artist, had always dreamed of. Inspired by his vision, I jumped in full-time as lead designer.
From initial wireframes to final UI mockups, as well as designing the logo and visual identity, I set out to create the most beautiful interface we could envision.
Development was handed to a remote team in Canada, and I played an instrumental part in providing them with detailed specs and directions up to launch.
Since my part ended, the website has grown to thousands of members (artists) and tens of thousands of active users.